This week, we had to create 2 different promotional flyers for library events. I’m not a designer. Creating something from scratch was literally hurting me: my eyes, fingers, brain… But, I hung in there and did it! If you haven’t used Canva to create anything- you must check it out! There are so many different ways to build promotional items!
For the assignment, I chose Banned Book Week. I scoured Pinterest, of course, and thought about just copying something I saw because I could not figure out how I wanted my print flyer to look. Keeping in mind printing costs, I couldn’t get all extravagant with the colors, so I kept it basic black, white, and red. A cop out? Perhaps. But, with the theme I chose, I thought it was a good idea to keep it stark and punch with just the red. Now that the theme and idea were building, the platform was my next hurdle. Usually, I’d use Canva, but I didn’t want to be tempted to cheat!! So, I went with Microsoft Publisher. Talk about a blank canvas. It took almost a whole day to make something that I felt comfortable submitting.
“It’s the process, not the product that counts” is all I hear my professor saying. Hopefully, it’ll all work itself out in the end.
My digital flyer was much more fun because I could use any kind of design without having to temper my creativity with the bottom line. This one went through at least five designs. I threw away everything from the first couple of tries. The design was too this or not enough that… But I knew that it didn’t feel right. So, back to Pinterest I went. Feeling way more confident with the second flyer, I opened up a little… Took what I liked and made it my own. Instead of the stark color contrast of the first design, I set my sights on using a few interesting items to look at and keeping the text simple. In our book, I found some interesting information about text size, height, and space. I did not, however, use more than one font. I didn’t want to distract from the images on the flyer. The two flyers deliver the same message- Banned Book Week, but I’m not sure that they look like they came from the same family.
Let me know your thoughts!
Yours in Free Speech,